From Print to Embroidery: the CC Sells Logo
Your first thought might be that a logo should always look exactly the same, whether it's printed or stitched.
But NOPE.
Logos and designs often undergo a few changes as they make their way from their printed version to their stitched version.
And that's a smart decision.
Here's why:
Because of the differences between printing and stitching, logos embroidered often look a bit different than their printed counterparts, especially depending on the level of detail or shading.
Clients and I often also decide to alter the colors in the original design, based on the color of the material the design's being stitched on.
For a great example, take a look at the polo shirts I stitched for The CC Sells® Team of Pearson Smith Realty, a real estate agency in Northern Virginia.
Here is the logo as it appears in print:
And here is the logo digitized and embroidered on the left chest of the team's new polo shirts:
Business shirts are typically used for brand recognition and promotion, so it is crucial that the logo be crisp, clear, and easy to read.
And that's the goal I keep in mind when I advise my customers on how their logos can make the transition from print to stitch for optimum results!
How can custom embroidery serve your business needs?
I'm happy to answer your questions and work with you to create business wear, corporate apparel, staff shirts, scrubs, polo shirts, windbreakers, baseball caps, beanies, totes, lunch bags, and much more, for your business needs. Small orders are no problem. (And yes, I do logo digitizing as well!)
Contact me: Sally Bracke | 260-622-8001 | sally@sewcreativeonline.com